
Every once in a while a simple, straight forward
style for investing in the stock market comes along. Sometimes
it’s new, more often than not it is a rehash of something that was
popular years ago.
Back when stock trading was in its infancy, most investors focused on
yield or dividends. They equated a stock to a bond. It was
an investment that they held onto for years and clipped a coupon or
collected a dividend every quarter or every year. Somewhere along
the way this simple style of looking at investments, especially with
regard to stocks, was lost.
In recent history we have seen the number of companies offering
dividends reach an all time low, and we have seen the payouts
attributable to those dividends also fall. What reversed this
tide? The tech bubble of 2000 and the 2003 Jobs and Growth Tax Relief
Reconciliation Act.
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Savvy investors started looking for stable investments
after the dot com blowup and they found the proverbial needle in a hay stack . .
. dividends. Then a few years later the 2003 Jobs and Growth Tax
Relief Reconciliation Act reduced the tax paid on dividends to 15%, further
spurring interest in dividends.
Now it seems like everyone is paying a dividend. The number of companies
offering a dividend is increasing, according to Standard & Poor’s. And
those dividends are increasing in size. Traditionally, utilities, which
were held by widows, orphans, and retired folk had the best dividends.
That is a truth no more as now you find all types of industries offering
dividends including energy companies, consumer goods manufacturers, and even
technology companies are jumping on this band wagon.
As the individual investor, you can play this trend a few different ways. First
is through mutual funds, the second is through specific ETFs, and the last way
is through individual stocks. If you don’t want to take a great deal of
time looking for and analyzing stocks, your best bet is a fund or ETF.
Morningstar analyzes many, all with focuses on different styles – and some more
managed and costly than others.
I personally prefer to pick stocks myself. I feel I have a better handle
on the company, and I get to learn the good, the bad and the ugly. For
dividend payers, I generally stick with S&P 500 stocks, more than 350 of which
pay dividends. I also look at things like industry dynamics, company
performance, historical dividends, increases in dividend payouts, and lastly,
how earnings have kept up with the dividends over time. Find what you are
comfortable with . . . buy a few shares . . . and kick back and earn your hard
earned dividend!
• Platinum (up 20% year-to-date)
Platinum has shown quite a positive movement since the beginning of the
year. Starting off at around 1100 and moving towards 1300. And
market sentiment is very bullish. In addition, the creation of new
ETFs focused on platinum has created a short term concern over supply issues
in the market. The first ETF was launched this week and another is
scheduled to begin trading on May 10, 2007.
• Amazon (AMZN) posted a tremendous rally up almost 12 points based upon first quarter profits doubling, far exceeding analyst expectations.
• Travelzoo (TZOO) was slaughtered today, loosing about 7 points as the company missed profit projections by a huge margin.
• Paccar (PCAR) who manufactures Peterbuilt and Kenworth trucks posted strong earnings and announced an increase in quarterly dividends on Tuesday driving the stock higher by 6 points.

| Sector | Gain | |
| Consumer Services | 16.4% | |
| Trucks And Other Vehicles | 14.2% | |
| Cement | 13.2% | |
| Publishing | 12.4% | |
| Appliances | 12.1% | |
| Sector | Loss | |
| Music & Video Stores | -12.8% | |
| Office Supplies | -6.3% | |
| REIT- Residential | -5.7% | |
| Sporting Goods Stores | -5.5% | |
| Tobacco Products | -4.8% | |